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Michael Jordan’s Rules (Adapted for Sales) – Have Total Confidence
This is the second in a series of 10 posts based on the Golf Digest article in which Michael Jordan discusses how to be more competitive.
His second rule is 'Have Total Confidence In What You Can Do'.
A few weeks ago, I tweeted that I was totally convinced that if a company didn't use our software that they would be out of business in 3-months (of course I can't find it, but here is the RT). I recognize that this isn't true, but I go into every deal with the conviction that this is the case.
I'm so convinced that my product is the best thing for my customers. I'm convinced that I'll win every deal that I go into. I'm convinced that companies that don't choose our software will be toast.
This conviction carries over in your voice, your mannerisms and your decisions that you make for your customers. It's easy to say that you have their best interest in mind, but do you really? When you are totally and utterly convinced that you have the right thing for your customers, that will come out and you'll win more deals.
On the flip side, be honest with yourself and your customers. If you work for a company with a shit product, leave. If you work for a company that is unethical, get out of there. If you don't believe you have a good fit, walk away from the deal and recommend a competitor that would be a better fit (believe me, nothing builds future credibility like this).
If you don't believe, who is going to believe for you?
Michael Jordan's Rules (Adapted for Sales) - Focus on the Little Things
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