Michael Jordan’s Rules (Adapted for Sales)

This is the 4th in a series of posts based on the Golf Digest Article by Michael Jordan on how to be more competitive in golf. The whole thing carries over, though into sales and probably all aspects of life.

Rule #4 – Keep It Simple

Man, I love this. If you haven’t read the book, the Power of Simplicity, bounce over to Amazon and get it. Here’s the link.

If you’re selling something, make it easy to do business with. Sales is a tough job. You deal with rejection from all angles at all times. Why would you want to bring more pain on yourself by not making things as simple as possible for you and your colleagues?

Why make it tough for your customers? Just keep things simple. Don’t over analyze. Don’t over complicate. Speak in simple language, people will trust you. Deliver simple emails, they’re easier to digest. Leave short voicemails, no one has the time to listen to you ramble on for 2 minutes about a long email you sent.

Why make it tough for yourself? Send simple response. Have simple, frank conversations with people. Don’t try to over sell stuff because people will see through your bull shitake. Manage your calendar in a way that will get stuff done.

Remember the K.I.S.S principle and you’ll do great.